Friday, July 17, 2009

Kelowna unveils a new logo.

A Dynamic Symbol

The City of Kelowna fosters active living which maintains, respects and enhances our natural environment. The vibrant colours in the City logo represent the sun above Okanagan Lake, the connectedness of our community and the passion of our people.

Key Logo components
  • Kelowna’s natural environment and history inspired by several natural and historic features that are true to Kelowna: the Ponderosa Pine Cone, the Kelowna Sun Flower and traditional Interior Salish baskets.
  • The circle represents inclusion and has been used by many cultures throughout the globe.
  • The colours were chosen based on the consultation process as well as the meaning behind these particular colours. The logo contains the green of our natural spaces and the blues of Lake Okanagan. These colours represented our commitment to be stewards of the environment. The blue symbolizes loyalty and empathy and the green, harmony and balance. While the red and yellows in the logo represent the Okanagan sun, yellow also speaks to our optimism and willingness to welcome change and growth. Red reflects the energy, passion and the desire that the City of Kelowna staff have to be the best mid-sized city.
--------------------
Castanet Wayne Moore - Jul 16, 2009 / 1:00 pm Kelowna unveils new $80,000 logo
Kelowna City Manager, Ron Mattiussi, knows you can't please everybody. With that, the city unveiled its new corporate logo Thursday, a project which has been in the works for almost two years. The city poured $80,000 into the logo, comprised of: $35,000 for community consultation and research, $10,000 for logo development and another $35,000 for the Visual Standards Guide, which deals with how this logo is going to be used.
-------------
Castanet Poll:
Poll Results Final

Question: Do you think Kelowna`s new logo is a good image for the city ?

Yes
651
No
1904

Total Votes: 2555

No comments: