JOHN MOORHOUSE penticton Herald Wednesday, September 7, 2011
The City of Penticton is seeking outside
input as it looks to a new contract for tourism marketing, visitor
information and economic development services. A request for proposals is due to close Sept. 20. The current five-year
contract with the Penticton and Wine Country Chamber of Commerce is due
to expire at the end of December.
The new contract will include an annual budget of up to $519,375, with
its length to be negotiated with the successful proponent.
City manager Annette Antoniak said Tuesday with the existing contract
due to soon expire, it was felt this would be a good time to put the
services out for proposals.
“It‘s a significant amount of money,” she said. “It‘s following proper
process according to our purchasing policy and a little more specific in
terms of what the city is looking for in milestones and deliverables.”
Mayor Dan Ashton emphasized the proposal call should not viewed as any
form of dissatisfaction over the quality of service provided through the
chamber. “The chamber has done a good job on it, but what else is available? Is
there an opportunity for new ideas?” he said. “We‘re encouraging
everybody to think out of the box here.”
Chamber manager Erin Hanson said the chamber will definitely be
submitting a proposal. Hanson said the chamber is not insulted by the
city‘s decision to call for submissions, describing it as good business
practice. “We‘ve had the contract for a number of years,” she said. “We have a
good track record, all the credibility and we know what we‘re doing, but
it‘s good business to go out and get solicitations.” Hanson noted the chamber itself follows the same procedure for some of its longer-standing contracts.
In its 2011 budget deliberations earlier this year, city council
rejected a chamber request for an extra $70,000 to continue a sports
tourism strategy and convention marketing.
Hanson said that is a separate issue from the chamber‘s contract
proposal, but noted the chamber still wants to develop a long-range
plan. “We‘ll definitely be looking at making sure we‘re doing the right things
and going in the right direction, and dovetailing all the necessary
organizations in town to make sure that we‘re meeting the needs of the
city.”
Chamber president Jason Cox said he also respects council‘s decision to ask for proposals.
“If there‘s a model that they think is going to be effective for the tax
dollars they put in, then they‘ve got to make the best decision for the
community,” he said.
Cox noted the chamber originally obtained the contract economic
development, tourism and visitor information several years ago, after
the city had called for a request for proposals.
Council is scheduled to approve the new contract in early October.
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